Instagram just recently introduced a sixty second video option for advertisers!
In a world full of six second vines and 140 character tweets, this minute-long allowance presents a great opportunity for you to craft a meaningful message to your niche market without having to worry too much about the amount of time you have left.
Low-cost ad opportunities on Facebook and are now available on Instagram within this new sixty second video format, creating a huge new opportunity to reach your perfect target market niche!
Did you know that your Instagram ads can be created right through the same place as all your Facebook ads…and target the exact same audience types? As shown in the visual below, all you have to do is create your Facebook ad as usual and then set Instagram as a “placement.”
This will enable you to craft one video and show it to your target niche audience across the two largest social media networks at once!
Also, don’t miss the opportunity on Instagram to take advantage of using up to thirty hashtags – which are pretty much the backbone of this social networking platform – so this will give your video the opportunity to be discovered through user searches on top of the paid reach that your ad entitles you to.
Good luck exploring these new ways to expand your business!